Showing posts with label press day. Show all posts
Showing posts with label press day. Show all posts

Sunday, 16 November 2014

ASOS SS15 Press Day

This week, ASOS held their Spring/Summer '15 press day to showcase some of their main concepts for the coming season. It had something for everyone - from the super fun to the highly sophisticated - proving that they are a simple, one stop destination for every fashion loving girl (and guy). 

ASOS themselves had split up each area into a different trend, so I thought that I would break them down even further and show you the pieces that I thought would be most wearable for next season.




The first trend I picked up on was this really cool "city chic" vibe. It was all about bags in sleek shapes and oversized, longline (yet still sophisticated) clothes. The muted tones created an almost autumnal feel which is something unique for S/S and means that there will be an alternative to the cliché pastels that are normally around that time of year. The trend also proved that the blanket cape and sleeveless waistcoat are here to stay, meaning that hopefully we'll be able to grab a few more in the January Sales and wear them over into Spring.



The second trend I picked out was this "edgy meets dainty" type of styling. ASOS showed that you can mix really quirky jewellery pieces with more delicate fabrics and prints to create a more edgy look.  The mix of gold, pearls and studs will make ASOS a sure stop for jewellery in Spring!


What are your first impressions of the styles to come?




Saturday, 9 August 2014

ASOS AW14 Press Day


Autumn/Winter is fast approaching and before we know it we will be shivering in our chic camel coats with our umbrellas held tight. But its not all bad, because a new season means a new style and this A/W is set to be the best yet. 

ASOS.com held their AW14 press day was back in April, however I feel as though sharing it now will hopefully bring about a second wave of excitement for the new season's collection! Here are my favourite picks from the day...


Girly Grunge



The grunge trend has been updated with longline coats teamed with full scuba skirts, chunky boots teamed with sports socks and deep red hues. 


Textures



Texture means three things to ASOS; heavy fabrics, full on prints and lots of embellishments!

Androgynous Accessories


Accessories get a manly touch with briefcase inspired bags, chunky shoes and a mixture of studs and glitter.

Menswear


The main trend for menswear was teaming sporty and smart. This meant blazers worn with snapbacks and shirts worn under puffer coats. 


Have you already started collecting pieces for your AW14 wardrobe? Do you already have a favourite trend? Leave a comment below and let me know!




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